• Lets Create your Channel’s Growth Strategy

  • Chrome Rural Track – World’s Largest ‘Claimed Viewership and Channel Availability Audit!’

  • CHROME TRACK 2.0: An Exclusive Connectivity Report

  • CHROME SES: Map the exact count of Subscribers

About us

FOUNDED IN 2008 BY A TEAM OF INDUSTRY PROFESSIONALS & COMMITTED TO DISTRIBUTION MONITORING, DISTRIBUTION ANALYTICS AND DISTRIBUTION STRATEGY, CHROME DATA ANALYTICS & MEDIA HAS 6 PROPRIETARY DISTRIBUTION TOOLS TO IT’S CREDIT WITH AN UNPRECEDENTED INDUSTRY ACCEPTANCE, CHROME DM DISTRIBUTION TOOLS ARE BEING USED BY OVER 232 CHANNELS EVERY DAY TO THEIR ADVANTAGE. CHROME DM IS THE LARGEST AND ONLY DISTRIBUTION AUDIT SPECIALIST IN INDIA.

Who We Are

Distribution

Distribution

Maximizing both the revenue and reach potential across platforms, including sourcing of channel visibility data at a head-end level.

On-Air presentation & Planning

On-Air presentation & Planning

Identifying and implementing key success factors that maximize the full potential of the content mix.

Marketing

Marketing

Providing strategic inputs to identify opportunities and garner revenues through Ad Sales, and creating ‘customized sales presentations’, which includes creating templates and customized property presentations.

Consulting/Research

Consulting/Research

Identifying factors to maximize TSV, increasing break TVRs and further reducing CPRPs to help garner higher revenues, optimizing use of on-air presentation to build stickiness as well as identifying internal opportunities to increase weekly trials etc.

We Have

108
Million homes
8
Lakh respondents
105000
Towns/Villages
9200
Resource Strength
350
Partners

To become the most respected media audit & intelligence company in India and across the globe, creating substantial shareholder value through continuous improvement driven by the integrity, teamwork and innovative approach of its’ people

-- Our Vision --

Our Team

Work smart, it is not about how hard you work, but how much you get done.

Who are we anyway?

Meet the team who built the dream

Pankaj Krishna<br />
Founder & CEO

Founder & CEO

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Pankaj Krishna
Founder & CEO

Jeffrey Crasto<br />
Executive Director

Executive Director

View Profile

Jeffrey Crasto
Executive Director

Bharat Ranga<br />
Advisory Board Member

Advisory Board Member

View Profile

Bharat Ranga
Advisory Board Member

Monica Tata<br />
Advisory Board Member

Advisory Board Member

View Profile

Monica Tata
Advisory Board Member

Satyajit Sen<br />
Advisory Board Member

Advisory Board Member

View Profile

Satyajit Sen
Advisory Board Member

Our Partners

One should focus on enjoying being at work and feeling accomplished after having delivered one’s bit–and that’s what having a great day is all about!

-- Pankaj Krishna --

Our Products

What our Clients say

  • We believe Chrome DM provides for insightful data, very relevant to the broadcast world. They have only gotten better with their currency and methodology. Chrome DM is a great tool to have, we really appreciate their contribution

    Shop CJ

News

  • INDIAN TELEVISION RELEASE: Business News channels top the chart, Week 30
    On August 11, 2015

    Posted on : 27 Jul 2015  MUMBAI: The Business News channels genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis for the eight metros. The sector registered an increase of 2.6 per cent and saw CNBC Awaaz as the leader with 79.6 per cent OTS in week 30. Next up, English movies channels with 1.6 per cent gain in the same market took the second spot in the list of top gainers. Movies Now led the tally with 63.8 per cent OTS. Hindi News sector in H

  • INDIAN TELEVISION RELEASE: Chrome week 29 – English News tops the chart
    On August 6, 2015

    Posted on : 20 Jul 2015  MUMBAI: English News emerged as the gainer in Chrome’s opportunity to see (OTS) analysis for eight metros. The sector registered a two per cent increase and saw Times Now as the leader with 71.2 per cent OTS in week 29. Next up, Religious channels with 1.1 per cent gain in the Hindi speaking markets (HSM) took the second spot in the list of top gainers. Aastha channel was the chart leader with 96.8 per cent OTS. Sports across all India cate

  • INDIAN TELEVISION RELEASE: Chrome week 28 – English entertainment top gainer, English news loses ground
    On August 6, 2015

    Posted on : 13 Jul 2015  MUMBAI: In the news over last few weeks, the English entertainment sector observed ascend in Chrome’s opportunity to see (OTS) analysis for eight metros. The sector registered 2.5 per cent increase and emerged as top gainer of week 28. On the other hand, English business news with 2.2 per cent gain in eight metros booked the second berth in the list of top gainers. Hindi news and religious genre with 0.5 per cent and 0.4 per cent gain grabbed t



 

Chrome Data Analytics & Media Pvt. Ltd.

NEW DELHI: C-40 Sector 27, Noida – 201301
Tel: +91 120 4549562

MUMBAI: 40, Chapel Road, Bandra (W), 400050
Tel: +91 22 60660171 Mob: 8879543650

Contact

We'd really love to hear from you so why not drop us an email and we'll get back to you as soon as we can.

For client queries: updates@chromedm.com
For job opportunities: careers@chromedm.com
For more information on our products: info@chromedm.com
For sales: sales@chromedm.com

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