Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 15 against week 14. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country. Read More…

Mumbai: Last few weeks have been phenomenal in the history of Indian Broadcasting on the viewership front. Midway through the lockdown, when the industry was bracing for loss due to stalled productions and postponement of events including IPL, television consumption saw an unprecedented 37% growth marking the highest viewership and time spent (in trillions) in the history of Indian television. Read More…

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 14 against week 13. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country. Read More…

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 13 against week 12. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country. Read More…

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 12 against week 11. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country. Read More…

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 10 against week 9. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country. Read More…