SELECT * FROM news WHERE news_title = 'COLGATE-CAPTURES-TOP-SPOT-IN-MOST-AIRED-ADS-CATEGORY-WHILE-TIDE-HAPPENS-TO-BE-MOST-LIKED-AD-IN-WEEK-24'

Mumbai: Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 24 against week 23. The report divides the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.

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