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CTV is new primetime: How IPL ‘25 redefined brand recall in living rooms
BrandPulse IPL 2024 study reveals My11Circle, Campa, and Google Pay lead brand recall across categories
Connected TV captures 61 million IPL viewers: Data reveals Massive Brand Recall Lift
Consumers are increasingly cautious of “greenwashing”: BrandPulse Report
BrandPulse decodes evolving consumer sustainability behaviours
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