The new findings from July report of Subscriber Establishment Survey (SES) put out by Chrome Data Analytics and Media capped off a significant drop in Cable and Satellite (C&S) homes where the subscriber base has seen a substantial drop from 201.2 million to 161.7 million households since 2019.Read More…

The world of media and entertainment is in a constant state of flux, with trends, technologies, and consumer preferences evolving at a rapid pace. In this dynamic landscape, staying attuned to the latest shifts in subscriber behavior and platform preferences is crucial for industry players. Enter the Chrome Subscriber Establishment Survey for July 2023, a comprehensive study that delves into the changing dynamics of the broadcasting industry.

The world of media and entertainment is in a constant state of flux, with trends, technologies, and consumer preferences evolving at a rapid pace. In this dynamic landscape, staying attuned to the latest shifts in subscriber behavior and platform preferences is crucial for industry players. Enter the Chrome Subscriber Establishment Survey for July 2023, a comprehensive study that delves into the changing dynamics of the broadcasting industry.

The world of media and entertainment is constantly changing, with trends, technologies, and consumer preferences evolving at breakneck speed. Staying on top of the latest shifts in subscriber behavior and platform preferences is critical for industry players in this volatile landscape. Enter the July 2023 Chrome Subscriber Establishment Survey, a comprehensive study that delves into the changing dynamics of the broadcasting industry.

The world of media and entertainment is constantly changing, with trends, technologies, and consumer preferences evolving at breakneck speed. Staying on top of the latest shifts in subscriber behavior and platform preferences is critical for industry players in this volatile landscape. Enter the July 2023 Chrome Subscriber Establishment Survey, a comprehensive study that delves into the changing dynamics of the broadcasting industry.

The world of media and entertainment is constantly changing, with trends, technologies, and consumer preferences evolving at breakneck speed. Staying on top of the latest shifts in subscriber behavior and platform preferences is critical for industry players in this volatile landscape. Enter the July 2023 Chrome Subscriber Establishment Survey, a comprehensive study that delves into the changing dynamics of the broadcasting industry.

In a monumental achievement, Zee News, has once again established itself as the indisputable frontrunner in news reportage by attaining a remarkable milestone of record-breaking 3.9 million viewership across all digital endpoint, including Connected TVs and mobile phone across various applications (Source: Chrome Digital Track). This accomplishment underscores Zee News' position as the No.1 news source for historic event coverage and solidifies its unwavering commitment to delivering accurate, timely, and comprehensive news to its viewers.

Zee News has garnered a record-breaking 3.9 million viewership across all digital endpoints, including Connected TVs and mobile phones, through various applications (Source: Chrome Digital Track). According to the network, this marks the first time a news channel has achieved the milestone of over 1 million concurrent viewers on YouTube.Read More…

I received a compelling call from a client this Monday, highlighting his concern over the random unavailability of his channel across multiple cable and DTH platforms at the numerous hotels he frequented, despite Chrome DM reporting a staggering 99.1 pc OTS (Opportunity to See a.k.a. channel connectivity / availability) for his channel across Hindi Speaking Markets. This prompted us to perform a comprehensive investigation, involving meticulous location scrutinies and exhaustive primary checks across multiple locations. The outcome of this endeavour unearthed a revelation akin to the intriguing ‘Chance Pe Dance’.

In Week 32 of 2023 (COTT Week: 6th Aug – 12th Aug ’23), JioCinema, Disney+ Hotstar, and MX Player emerged as the top three OTT platforms, according to a report by Chrome OTT. During this week, JioCinema’s reality show, Bigg Boss OTT 2, secured the first position on the list of top shows and also stood out as the most-binged show.Read More…