Hindi news genre has become the top gainer in week 40, 2020 of Chrome Data Analytics and Media data, albeit with marginal growth. The genre has grown by 0.63 per cent. In this genre, ABP News has gained the highest OTS with 99.9 in the HSM excl < 1 market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable and DTH.



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Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 35 against week 34. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.



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Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 34 against week 33. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.



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Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 33 against week 32. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.



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Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 32 against week 31. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.



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Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 30 against week 29. The report categorizes the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.



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