Chrome Digital Distribution Track is gearing up to release its highly anticipated Connected TV SES (Subscriber Establishment Survey) 2024 Report on December 25, 2024. The report promises to provide an in-depth analysis of India’s evolving Connected TV (CTV) landscape, offering critical insights into consumer behavior, brand performance, and technological advancements. Designed to be a key resource for brands, advertisers, and policymakers, the study sheds light on the dynamic shift from traditional television to digital-first viewing experiences in India.

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