The News Genre A media planner’s emerging opportuning for Cricket

In the dynamic world of advertising, the strategic placement of advertisements during significant sporting events, especially cricket matches, has proven to be a game-changer. With cricket being a passion and a cultural phenomenon in many parts of the world, advertisers are recognizing the enormous potential of reaching a dedicated and engaged audience during cricketing events. The last three months have further underscored this trend as four out of the top 10 content pieces on digital platforms were cricket matches. Here is a list of the top 10 best content released over the last 3 months i.e., Week 27'23 - 40'23



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