In Week 32 of 2023 (COTT Week: 6th Aug – 12th Aug ’23), JioCinema, Disney+ Hotstar, and MX Player emerged as the top three OTT platforms, according to a report by Chrome OTT. During this week, JioCinema’s reality show, Bigg Boss OTT 2, secured the first position on the list of top shows and also stood out as the most-binged show.
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In an exclusive interaction with MediaBrief, Pankaj Krishna, Founder, and CEO of Chrome Data Analytics and Media, speaks about how amidst the COVID-19 pandemic, TV news witnessed a surge in relevance and addresses concerns regarding the accuracy of BARC’s ratings.
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There has been noise over the fortunately-hitherto-ill-founded fears arising from a demand from a section of news broadcasters to suspend BARC’s News TV viewership Ratings which had been on an on-now-off-now-reinstated-again roll.Suspension of the BARC TV viewership ratings, were it to happen — and virtually on the eve of the upcoming elections — would be a travesty and perhaps the most ill-advised course of action. BARC, it must be remembered, is the only industry bodies-supported TV ratings measurements system that has the Broadcasters, AAAI and ISA have invested in to the tune of 60-20-20, but with equal voting and decisions rights across functions and discussions.
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The views on landing pages, much like everything in life, have their own two sides of a coin. The two sides in this case simply are views for and against landing pages.
But what exactly is a landing page? It refers to a scenario where cable & satellite audiences are exposed to a particular channel every time they switch on their set top box and the TV set comes alive.
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Chrome Data Analytics & Media (Chrome DM) has unveiled the Genre Wise Landing Page Report from its Week 31 analysis. The report is based on meticulous data collection and advanced analytics, delivers a deep dive into the landing pages of TV channels across various genres. It offers valuable insights helping industry stakeholders make more informed decisions in the ever-evolving media landscape.
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During Week 31 of 2023 (COTT Week: 30th Jul – 5th Aug ’23), JioCinema, Disney+ Hotstar, and MX Player emerged as the top three OTT platforms, as reported by Chrome OTT. In this week, JioCinema’s reality digital series, Bigg Boss OTT 2, secured the first position on the list of top shows and also stood out as the most-binged show.
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Pankaj Krishna, Founder and Chief Executive Officer of CHROME DM, shares his views on landing pages. Krishna iterates that, much like everything in life, they have their own two sides of a coin. The two sides in this case are simply for and against landing pages.
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Pankaj Krishna, Founder and Chief Executive Officer of CHROME DM, shares his views on landing pages. Krishna iterates that, much like everything in life, they have their own two sides of a coin. The two sides in this case are simply for and against landing pages.
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Television continues to be a primary source of entertainment for audiences around the world, offering a wide array of genres to cater to diverse tastes. Chrome Data Analytics & Media (Chrome DM) is pleased to unveil the Genre Wise Landing Page Report from its Week 31 analysis.
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Television continues to captivate global audiences, maintaining its status as a primary entertainment source. In a momentous move, Chrome Data Analytics & Media (Chrome DM) has introduced the highly anticipated genre wise landing page report, a Week 31 analysis masterpiece.
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